Online Marketing Advice Newsletter - Issue 27

October 1, 2008

In recent weeks we've had several inquires from clients who want to learn more about the benefits of joining the "blogosphere." I've talked through the issue with many of you already, but I also thought this would make for a great newsletter topic. I'm out of the office Thursday and Friday to teach a few courses at the Allergan University in Boston, but while I'm gone, I hope this issue of our video newsletter will answer many of the common questions.

For those of you who plan to attend the annual ASPS meeting in Chicago next month, let me know if you would like to meet. I'll be teaching a course on Saturday, November 1, but I am staying in Chicago a few extra days and scheduling meetings with our clients for the 2nd and 3rd. Hope to see you there!

Table of contents:

1. 3 Approaches to Blog Marketing

Happy viewing,

Ryan Miller
Etna Interactive

3 Approaches to Blog Marketing

We've received more than a few calls recently from clients asking if they should blog. Unfortunately, there is no short or easy answer to that question. While blogging has the potential to benefit almost all clinical practices, there is also a risk that it might damage the reputation of the clinician or the practice.

This short video reveals 3 different ways you can leverage blogs to help your business, and what every practice should consider before entering the blogosphere.

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