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Online Marketing Advice Newsletter - Issue 29 |
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March 5, 2009
I'll be presenting at the American Academy of Dermatology meeting in San Francisco this weekend, so please drop me a note if you would like to meet up on the tradeshow floor.
Right now, your most valuable asset is your relationship with past clients. In order to profit from that relationship through email marketing, you first must have your clients' permission to send them product and service promotions over email. In this issue we lay out 3 steps you can take right in your own office to encourage more of your clients to agree to receive your marketing emails.
Table of contents:
- Build Your Email Marketing List "In House"
- Featured Project - www.drmichaelbogdan.com/
Happy viewing,
Ryan Miller
Etna Interactive
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Build Your Email Marketing List "In House" |
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I was on a conference call with a longstanding client yesterday when they asked, "Should we being doing something to get email addresses from our clients?" The answer of course is a resounding "yes!"
Email is a cost effective and immediate vehicle for actively communicating with clients and prospects. The bigger your list grows, the less you pay per message. And any effort you put into securing email marketing permission from your existing clientele can pay off in a big way in the months and years ahead.
Even if your office staff members are already promoting your email newsletter, take a moment to learn 3 ways to build your list in house outlined in this short video. With these tips in mind, you can be well on your way to refreshing old relationships and building a more expansive list of repeat business prospects.
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Featured Project - www.drmichaelbogdan.com
 We've launched more than a dozen new sites since our last newsletter, and have over two dozen more in the works already for 2009. Many favorites stand out in my mind, but we developed one of our more striking designs for Dr. Michael Bogdan, a plastic surgeon in private practice in the Dallas area. Head on out to take a look at this handsome new site. Just click here to visit www.drmichaelbogdan.com.
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