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Getting On Google

Video Profile

Industry: Medical
Topic: Mohs Surgery Series: SEO Fundamentals (Getting on Google)
Audience: Doctors, Practice Managers, Marketing Directors

Video Summary

In this Webinar, several key tactics and strategies are discussed related to medical practices achieving higher ranking in search engine results pages.

Financially successful Web sites rely on Search Engines to attract the attention of potential patients. In this short course, Etna Interactive explains Search Engine Optimization and teach initial steps for practices to earn 1st page ranking in prominent Search Engines like Google and Bing.

In particular, the Webinar introduces the concepts and value statements of:

  • Keywords,
  • Content, and
  • Inbound links.

This course was presented on October 19th exclusively for The American College of Mohs Surgery. Questions and answers were discussed with the assistance of panelist, Erin O'Krongly.

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