Etna Interactive
2040 Broad St
San Luis Obispo, CA 93401
Phone: (866) 374-3762
Monday–Friday: 8 a.m.–5 p.m.
While it may come as a surprise to you, Canada's anti-spam law (CASL) will have a global effect on commercial electronic messaging. As opposed to the unsubscription-focused CAN-SPAM Act of 2003 in the U.S., CASL's policy homes in on how people end up on marketing lists in the first place. Watch this video to learn... Continue Reading
Writing quality content is just one part of creating great blog posts; each of your posts should include images to help make the content more exciting. Compelling blog images will add context to your posts, draw attention to content, and visually describe posts to viewers faster than words can. In this video, I’ll give you... Continue Reading
Obviously, I don't need to tell you about how important it is to be aware of protected health information as it relates to HIPAA. But, when it comes to online patient submission forms, uploads, emails, social media, and so on, the list of things to know about how to protect ePHI is continually growing. In... Continue Reading
In the U.S., the Securities and Exchange Commission (SEC) has issued article in Investment News. With online reputation a legitimate concern for many doctors and the dissemination of only favorable reviews likely to be restricted, what is a physician to do? Our own research – and reports from the likes of www.realpatientratings.com – suggests that... Continue Reading
Part of my role as an editor here at Etna is to come up with topic ideas for the news releases, blog posts, and articles that we write for our clients. These help get lots of published material out there to earn quality links back to our clients’ sites. Let me tell you, generating interesting,... Continue Reading
New research reveals exactly where a doctor's reputation is at risk online and sheds light on the smartest strategies to protect your good name. In this 60-minute webinar, host and moderator Ryan Miller talks to 3 industry experts to discover where your practice's unexpected reputation risk is concentrated — and how to avoid it. Ryan... Continue Reading
In February, Etna hosted a webinar on... Continue Reading
At one time, content was just content. People cared about educating their audience with quality information and making sure the grammar was accurate. Well today, content strategy is more powerful than ever, and it's no longer just about providing information. We all want to be seen on the Web, and to be found, you must... Continue Reading
We've made it easy to lead your marketing planning with our strategy inputs worksheet. Organize your business information and prepare for a meaningful conversation about your online marketing strategy.
