Etna Interactive
709 Fiero Lane, Suite 43
/ San Luis Obispo, CA 93401
Tel (866) 374-3762
Fax (805) 543-2014

Archives

Measuring the Success Of Your Social Media Marketing

In the medical marketing industry, social media is more important than ever. More and more patients are utilizing social platforms to learn about medical practices and directly interact with doctors and their staff. If social media is a part of your practice’s marketing plan, there are some aspects of your social media that can directly influence your business’ success. In… Continue Reading

8 Examples of Great DIY Social Videos in Elective Medicine

While medical professionals grapple with the ethics of sharing plastic surgery videos on social media we can help you address two of the more common questions about social videos and medicine — “What kind of video should we create?” And, “Can you share examples of great DIY social videos in elective medicine?” Live Treatment Dr. David Reath combines myth-busting and live treatment (on… Continue Reading

Saying ‘I Do’ to Social Media

I’ve been married for close to 6 years and have truly loved every moment. Even the hard ones. It’s in those hard times that I’ve realized why I married my husband. To this day, and 2 beautiful daughters later, I still call him my best friend. Working in the ever-changing world of social media, I’ve realized that social media is… Continue Reading

Social Pulls Ahead Once Again

In the rat race of digital marketing, social media continues to prove itself. Whether researchers are measuring the amount of time users spend on mobile apps like Instagram, or the number of searches on YouTube each day, Internet users are relying on social media for more of their news, information, and entertainment. Recently, two major shifts have occurred within the… Continue Reading

Why Social Media Marketing Is Like Designing a Greeting Card

Once upon a time, before social media posts were the mainstay to wish a friend a happy birthday, congratulate a couple on their engagement, or announce a baby-on-the-way, there were greeting cards. Of course, they’re still around today, but they are increasingly becoming a bit of an old-fashioned convention, at least for younger generations. When you do receive a card,… Continue Reading

8 Things I Learned in a Newsroom That Apply to Social Media

As someone who spent the first 8 years of my career working in a couple of (fantastic) TV newsrooms, I feel fortunate to have landed in social media marketing. That’s because it offers many of the same characteristics I loved about news, as well as a constant stream of opportunities to learn something new. Each day I am amazed by… Continue Reading

6 Reasons to Still Use Facebook Applications

After years of preaching the importance of running a campaign on a third-party application, Facebook has lifted its promotional guidelines. It is now possible for page admins to create and run promotions directly on the Timeline. As we suspected, policing approximately 15 million business pages to make sure they were running promotions according to the rules became too much to… Continue Reading

Sign up for our newsletter to have these articles emailed to you.