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Category Archives: Webinars

Industry Expert Series: Advice to amplify Aesthetic Revenues

Industry Experts Series: Advice to Amplify Aesthetic Revenues

In the latest installment of our Industry Experts Series, we had the pleasure of hosting Terri Ross, Founder and Co-CEO of APX Platform and Terri Ross Consulting. In this webinar, Etna CEO Ryan Miller and Terri discuss common inquiries we receive from aesthetic clinic leaders including best practices for pricing strategy and how to maximize revenues within the practice. Follow… Continue Reading

Webinar video and transcription discussing online accessibility in the elective medical field

Website Accessibility and the Recent Tsunami of Lawsuits: Here’s What You MUST Know Now

Website accessibility lawsuits against medical clinics large and small are exploding. According to one 2020 study, as many as 98% of clinics may be vulnerable to financial loss. In our latest webinar, moderator Karen Zupko of KarenZupko & Associates, Inc. and industry experts Etna CEO Ryan Miller, Jeff Segal of Medical Justice, and Michael Sacopulos of Medical Risk Institue explore… Continue Reading

Aggregation Aggravation: Solving the Most Common and Costly Problems of Merging Medical Practices

In our latest webinar, industry experts Glenn Morley of BSM Consulting and Ryan Miller of Etna Interactive explore the most common problems of operations and communications that arise when multiple medical practices aggregate. Whether you are operating in a post-merger organization or anticipating acquisition, follow along as they cover real-world case studies and innovative strategies employed to improve culture, patient… Continue Reading

Maintaining Your Momentum

If you aspire to maximize revenues and maintain a strong schedule through the fall, follow along in our latest webinar where Ryan guides us through 5 online marketing tactics that can drive immediate demand, and help you avoid last-minute holes in your schedule despite the decrease in patient demand we anticipate to happen later this summer. Webinar Transcription: Let’s go ahead and begin today, we’re… Continue Reading

Building a Pipeline of Elective Surgery Patients

You’ve navigated the first stages of the pandemic and are finally able to look to the future. While you undoubtedly have a backlog of surgical cases eager to be scheduled, right now you have the time and availability to strengthen your own recovery. During this webinar, CEO Ryan Miller explores 6 things you should do now to build the pipeline… Continue Reading

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