Monthly Archives: August 2014

Etna Interactive

The Latest in Social Media – Facebook Advertising

Facebook controls how many of your Fans will see each of your practice's posts based on a complex and evolving algorithm. While it may seem like a daunting task, there is a lot you can still do to fight the algorithm updates. In this video, I highlight the 2 most effective forms of Facebook advertising... Continue Reading

Etna Interactive

Local Search – Put Your Pin on the Map

The regional battle for first page rankings now involves fighting the Superpowers; national and regional power players occupy more top rankings than ever before. Expand Your Online Strategy for a Changing Local Landscape How will you improve Web and map rankings when Google detects the searcher’s location? How will you improve Web and map rankings... Continue Reading