Catherine Maley over at Cosmetic Image Marketing has developed a short training manual and quick reference Flip Book for your receptionist. After we published Does your front office suck?, she sent us a copy asking for our feedback. I found the Guide Book to be full of helpful operational advice, although I’d love to see more sample dialogues and exercises to help practices role-play calls in a future edition. The quick reference Flip Chart is a great tool for your front office staff – my favorite tab is loaded with tips on “What Not To Say / What To Say.”
The package is normally a bit pricey at $395, but Etna clients get a 50% discount through April 31, 2008. Just call them directly at (877) 339-8833 and mention Etna to get the Guide Book and Flip Chart for $198.