I was offering one client too much information (as usual) on a call the other day when he fired back with, “Can you explain link building in 50 words or less?”
I get so many questions about Link Building from the cosmetic surgeons, physicians, and medical spas we serve that I’m often forced to chop up this very complex topic into sound-bytes. I was offering one client too much information (as usual) on a call the other day when he fired back with, “Can you explain link building in 50 words or less?”
Never one to shy from a challenge, this was my reply…
- Links to your site tell the search engines (SE’s) people like your site.
- Sites people like deserve better rankings.
- You could try to trick the SE’s, but they’ll punish you if you get caught.
- You have to work to earn links.
- And you should never stop.
There you have it…in 46 words.
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