Etna Interactive
2040 Broad St
San Luis Obispo, CA 93401
Phone: (866) 374-3762
Monday–Friday: 8 a.m.–5 p.m.
How to determine the best review sites for a practice is one of the most common questions in the world of online medical marketing. You want to cultivate reviews where they are likely to have the most impact, and focusing your effort on those platforms will prove to be the most beneficial to your online... Continue Reading
Your online reputation is your brand's trademark, and you work hard to earn positive patient reviews. And while it's important to monitor and encourage this type of feedback, many practices don't realize the important rules and regulations surrounding these practices. In this month's blog post, CEO Ryan Miller discusses the strict (and important) regulations around... Continue Reading
Email marketing is a cost-effective and immediate vehicle for actively communicating with clients and prospects. To put it simply: the bigger your list grows, the less you pay per email distribution. And any effort you put into securing email marketing permission from your existing clientele can pay off in a big way in the months... Continue Reading
While special pricing can be attractive to patients, too many discounts and deals can actually be detrimental to your practice's business strategy. In the latest installment of our Industry Expert Series,... Continue Reading
"Should I be using Google Ads or Facebook Ads?" This is one of the most frequent questions we receive at Etna Interactive. And while each platform is great for reaching your customers online, the answer is always the same: It depends. In this month's blog post, CEO Ryan Miller discusses the difference between the two, as well... Continue Reading
When it comes to potential patients, quality interactions are key. Going above and beyond in creating a positive patient experience can help move them along in their decision-making journey. Remember: Your next patients are already getting to know you, and it's up to you to help them fill in the blanks. In our latest blog post, Marketing Operations Supervisor Doug... Continue Reading
The top 10% of medical aesthetic practices are each consistently doing some key things that have helped them zero in on the most important factors necessary to be successful in today’s fast-paced environment. The perfect balance of warm and authentic engagement with a process that is metric based and replicable across practice locations and teams... Continue Reading
When it comes to patients beginning their journey with you online, customer service is key. This is why it's important to reinforce your brand's values and voice across your entire team, starting with your front desk staff. From the initial inquiry all the way to consultation and beyond, how the practice handles each and every... Continue Reading
