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1 Star Reviews

Your Biggest Online Reputation Risk May Not Be 1-Star Reviews

Your online reputation is your brand's trademark, and you work hard to earn positive patient reviews. And while it's important to monitor and encourage this type of feedback, many practices don't realize the important rules and regulations surrounding these practices. In this month's blog post, CEO Ryan Miller discusses the strict (and important) regulations around... Continue Reading

Etna Interactive

How To Jump-Start Your Social Media Campaign With Email Marketing

You can jump-start your healthcare practice's social media campaign with Strategic email marketing extends your social reach by delivering your content directly to your audience, rather than relying solely on platform algorithms. When subscribers click through to your social posts, engage with your content, or share it on social media strategy is to use each... Continue Reading

Etna Interactive

What Should Healthcare Practices Write About? Content Marketing That Attracts Patients

Etna encourages content creation.  So what should providers write about? Today’s patients don’t just browse, they research. According to content marketing strategy should focus on answering real questions, building trust, and reflecting how prospective patients actually think and act when making critical decisions about their care. What Questions Are Patients Already Asking? Patients are already... Continue Reading

What happens when the best photo gallery in the business meets AI? First Draft for Curator B&A generates SEO-optimized case descriptions for next-level gallery visibility and performance.