Monthly Archives: September 2026

Repeating pattern of healthcare icons featuring hands holding a heart and patient-to-provider symbols on a bright blue background.

Nurturing Your Next New Patient

In this video, Etna Interactive CEO Ryan Miller discusses how elective healthcare practices should structure their follow-up on new patient inquiries. As patient expectations for fast response keep rising, having a defined, staff-wide standard for lead follow-up has become as important as generating the patient leads themselves.... Continue Reading

Alternating pattern of outlined pen icons and stacked document icons in orange, blue, white, and black on a light blue background.

More Content Is Easy. Better Content Takes Judgment.

AI has made content faster and easier to produce, but more content does not automatically mean better visibility. Learn how medical and aesthetic practices can evaluate what is worth creating, when to update existing content, when a supporting blog makes sense, and how expert insight, patient-focused information, and ongoing maintenance can turn a polished draft into a stronger content strategy.... Continue Reading

What happens when the best photo gallery in the business meets AI? First Draft for Curator B&A generates SEO-optimized case descriptions for next-level gallery visibility and performance.