Etna Interactive
2040 Broad St
San Luis Obispo, CA 93401
Phone: (866) 374-3762
Monday–Friday: 8 a.m.–5 p.m.
To strengthen his leadership in post-weight loss plastic surgery, Sacramento's Dr. David Kaufman is active in this highly-connected community. He develops relationships with bariatric surgeons, speaks to support groups and maintains a dedicated site: www.afterobesity.com. "Since we invested in community outreach, our relationships with post-weight loss patients have grown dramatically in both quantity and quality."... Continue Reading
It's a new year and I'm ready to refocus my efforts on online marketing. What can I do to start the New Year off right? A new year is upon us. If you’re like us, you’ve made a resolution or two focused on your personal well-being. Are you also addressing the well-being of your medical... Continue Reading
How can I really engage potential patients on my website? Your website needs to be great at multi-tasking. It should maintain your connection to current patients while attracting new ones. It needs to educate, establish rapport, and compel potential patients to get off the Web and into your office. In our experience, pages that contain... Continue Reading
I'm having trouble tracking patient referral sources. When I ask them how they found Dr. Cohen, the response I'm getting is "the website" or "the Internet". No one seems to remember exactly how they find the website. Any suggestions? It's a good problem to have - a steady stream of new patients from the Web. But... Continue Reading
We are working with a long-time client on redesigning their site. The practice manager asked, "About how many pictures ideally do we need on the website? We obviously don’t have enough, but how high are we aiming?" Presenting before and after photos on your website isn't just about quantity, it's also about quality. Simply stated,... Continue Reading
How can I get great looking procedure photos to help build my online gallery? By following a few simple tips, you'll be snapping pictures like a pro in no time, and building up your galleries with real patient cases. We've put together some helpful hints and a few sample pictures to help you get great... Continue Reading
I get this question almost every day, "How do I find an SEO vendor I can trust?" We promise our clients that we will not help a competing practice within 15 miles of their location. Today that means that we turn away about 8 out of every 10 new business opportunities. Inevitably, the surgeon or... Continue Reading
The way people use the Internet is changing. By 2013, more people will be using mobile phones than PCs to get online. So, yes! It's time to start adapting your Web presence to serve the mobile user. Your current website, developed for a full-size screen, will still work, but it just won't be that... Continue Reading
