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Etna Interactive

Web Marketing Stuff I Didn’t Even Know Existed

As a new Web developer, I came into my position with a design background and user-interface knowledge, but I quickly realized there is so much more to developing websites at Etna Interactive! Etna has a lot of Web marketing stuff figured out. Here are just a few of the things I've learned since I started... Continue Reading

Etna Interactive

A Great Client Request

As a project coordinator at Etna, I receive client requests daily from our account executives. However, every once in a while, a client will directly request a site update. I recently received one of the best, most thorough requests, so I had to brag. This client really impressed me by providing me with the following:... Continue Reading

Etna Interactive

Working with SQL Parameters in Cold Fusion

Most modern Web application frameworks provide native mechanics to protect databases from undesirable SQL execution. Cold Fusion’s answer to input sanitization is the tag cfqueryparam that is only valid inside a cfquery block. It is not a newcomer to the language but I will still from time to time see it being underutilized. It is... Continue Reading

Etna Interactive

Cascading Style Sheet Basics Part One: Why & Where

Cascading style sheets (CSS) are a simple mechanism for adding style (e.g., fonts, colors, spacing) to Web documents. Our development team is a group of experts who spend every day up to their elbows in CSS. The rest of our company can tap-dance their way through SQL queries, plan PPC strategies or usher a project... Continue Reading

Etna Interactive

Website User Interfaces: A Few Examples

In previous posts in this series about UI, we went over what user interface is and why it is critical to a tricks of the trade to plan great UI. Next, we are going to show you a few tools our developers and engineers use to program our websites, and we will showcase a few... Continue Reading

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What happens when the best photo gallery in the business meets AI? First Draft for Curator B&A generates SEO-optimized case descriptions for next-level gallery visibility and performance.