Modern, award-winning plastic surgery and medical spa websites blend eye-catching design, intuitive user interface, and seamless functionality to create an informative experience that generates leads. Etna Interactive's experienced design team crafts beautiful sites and recently earned multiple honors from some of the internet marketing industry's leading associations. Design Honors Awarded to Etna Interactive We're proud...
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In more than 20 years of helping...
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At Etna, we believe in success through partnership. That means working on behalf of our clients as well as empowering you to take your own growth and success to new heights. In response to the COVID-19 pandemic, Etna produced the Insider's Guide to DIY Marketing to support the elective healthcare industry. This series of downloadable...
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As a practice leader, determining whether or not your online marketing is making a difference for your practice can seem like a daunting task. However, there are a few simple benchmarks you can use to measure success and decide if your online marketing efforts are working, or perhaps need a little more attention. In today’s...
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How to determine the best review sites for a practice is one of the most common questions in the world of online medical marketing. You want to cultivate reviews where they are likely to have the most impact, and focusing your effort on those platforms will prove to be the most beneficial to your online...
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Email marketing is a cost-effective and immediate vehicle for actively communicating with clients and prospects. To put it simply: the bigger your list grows, the less you pay per email distribution. And any effort you put into securing email marketing permission from your existing clientele can pay off in a big way in the months...
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Did you know? Online leads are more likely to pick up the phone and call a medical practice over using email. That means it's really important to understand as much as you can about what's going well during those phone calls — and what could be improved. That's where call tracking comes into play. Call tracking gives...
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Google recently announced that starting in July, page speed will determine your site's mobile ranking. Why? Google wants to make sure that mobile searchers have the best possible user experience. Fortunately, this change will only affect the slowest websites, so many practices won't be impacted. Will my rankings be affected? Here's how to be sure you're safe from this...
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