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Vermont's medical advertising rules address deceptive medical business advertising and define certain misleading advertising practices as unprofessional conduct. The state's statute focuses on advertising that is intended to deceive the public or may harm public morals or safety. Medical marketing rules can vary by state and by provider type. For a full assessment of the... Continue Reading
South Dakota medical advertising rules require doctors and other healing arts practitioners to be specific about the type of license they hold when using the title "doctor" in advertising or printed materials. For example, a more compliant phrasing may include the provider's name and recognized license abbreviation, such as "Sarah Smith, M.D.," rather than using... Continue Reading
Oklahoma's medical advertising rules identify certain misleading medical business advertising as unprofessional conduct, including statements that are grossly untrue or improbable and calculated to mislead the public. Medical practices should review marketing claims carefully to ensure they are accurate, supportable, and not likely to create unrealistic expectations. Medical marketing rules can vary by state, provider... Continue Reading
Ohio’s medical advertising rules address false, fraudulent, deceptive, or misleading statements in the solicitation of or advertising for patients. The statute also explains that misleading statements may include misrepresentations of fact, omissions of material facts, false expectations of favorable results, or claims likely to cause misunderstanding. Medical marketing rules can vary by state, provider type,... Continue Reading
North Dakota's medical advertising rules identify untrue or deceptive advertising for the practice of medicine as grounds for disciplinary action. Medical practices should review advertising and patient-facing content carefully to ensure claims are accurate, clear, and not misleading. Medical marketing rules can vary by state, provider type, and service. For a full assessment of the... Continue Reading
New Mexico's medical advertising rules identify deceptive or anonymous advertising as unprofessional or dishonorable conduct. While the cited rule is brief, medical practices should still review their marketing for accuracy, transparency, and clear identification of the practice or provider. Medical marketing rules can vary by state, provider type, and service. For a full assessment of... Continue Reading
New Hampshire's medical advertising rules address statements that may deceive or mislead the public, as well as advertising claims of professional superiority. Medical practices should review marketing language carefully to ensure claims are accurate, supportable, and not likely to create unrealistic expectations. Medical marketing rules can vary by state, provider type, and service. For a... Continue Reading
Kansas medical advertising rules address fraudulent or false advertising, including requirements around free offers for examinations, services, or procedures. Practices that promote a free consultation, exam, or service should be clear about what is included and when additional costs may apply. Medical marketing rules can vary by state, provider type, and service. For a full... Continue Reading
