Etna Interactive
PO Box 4016
San Luis Obispo, CA 93403-4016
Phone: (866) 374-3762
Monday–Friday: 8 a.m.–5 p.m.
I'm a bit obsessed. I check my search engine positions all the time, and they seem to constantly change. Why is that? There are a lot of reasons why search engine rankings fluctuate. New sites are picked up by the search engines. Competing sites change elements of their pages that impact ranking. Most importantly, the... Continue Reading
The search engine rankings seem to change all the time, and very often I can't make sense of how they decide their rankings. How do search engines decide what pages should appear first in their results? A search engine's primary responsibility is to their searchers, not to your business. Every search engine uses a unique... Continue Reading
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You know you need great rankings in Google to reach more new patients. But were you aware that over the last two years Google has been quietly, slowly, changing? As recently as last month Google made major changes that impact your practice. Join Etna Interactive for a live Webinar and learn what the latest developments... Continue Reading
Just a few weeks ago I sat on hold for 22 minutes while returning a client's call. 22 minutes and 12 seconds after dialing (I have a call timer on my office phone) I finally gave up and turned to email for my reply. If I had been a potential patient you can bet I... Continue Reading
